In another step toward integrating CBS and Viacom’s assets following the merger of the two entertainment entities earlier this year, CBS chief creative officer David Nevins is adding oversight of Viacom-owned BET Networks, while MTV/VH1 chief Chris McCarthy will take over Comedy Central, Paramount Network and other channels as longtime Comedy Central chief Kent Alterman exits the company.
This marks an expansion of oversight for Nevins, who was once the chairman of premium cabler Showtime before being elevated to his current position, and follows the move to put CBS ad sales chief Jo Ann Ross in charge of ad sales at a combined ViacomCBS, which Variety learned exclusively at the end of October.
Nevins has been responsible for programming, marketing and research at CBS Television Studios, CBS’ entertainment division and Showtime.
The Wall Street Journal first reported the news.
Ross, speaking to Variety in late October, had noted the new company’s efforts to unify, saying that “We will be organized. We will be strategic. And we will be speaking with one voice.”